if BEHAVIOR turned people away then WHY is the NFL, NBA, NHL, MLB HELL I could list off all the MUTI-MILLION $$$ sports off still ATTRACTING people & their hard earned $$$... thats just another BOGUS stab at this THREAD... SHOW me A CLEAN SPORT in the last 10-15 years... GOOD LUCK nice try LAY OFF the KOOL-AID buddy
You're absolutely right, I can see A-rod, Peyton Manning, or Lebron James saying they hated the police and no one caring, in fact, it may even bring in a new fan demographic! Excellent point. I'm sure Bud Selig, Roger Goddell, or David Stern would fiercely protect their players' right to free speech, although they may not agree with the message. Additionally, everyone knows all the major sports could care less about drug use, they're just interested in money. It's just a strange coincidence that every collective bargaining agreement includes a substance abuse policy that requires drug testing and suspensions for the use of steroids, cocaine, methamphetamines, pot, or any other illegal drug.
Major sports leagues cultivate an image and protect it. Negative behaviors are extremely important to the leagues because they affect the brand. A few years ago, the NBA forced players to start dressing up for games, even when they weren't playing, because fans were beginning to view players who dressed "thuggishly" in a negative light, which in turn would hurt the league. It's certainly not illegal to dress this way, but the NBA realized that this had a potential to hurt the league if fans were continually turned off by the actions of the league’s stars.
Similarly, as anyone who follows the NFL knows, Roger Goddell has been kicking ass ever since he took over the reins of commissioner. Recently, he suspended Ben Roethlisberger for six games for violating the league’s personal conduct policy. Once again, he wasn’t even convicted of anything. This incident, along with some other previous improprieties was enough for Goddell to suspend Roethlisberger purely because it hurts the NFL to have its players viewed as criminals. I sincerely doubt the NFL is trying to take a moral stand in this case. Rather, some intelligent people understand that for the league to continue to thrive, fans have to respect and relate to the players in the league.
So, to sum this all up, the major sports definitely care about behavior. The two themes of this thread, despising police, and smoking pot, are not accepted by the major sports. If we can’t agree on that, there’s really no point in continuing this discussing because I’m living in fantasyland. Once again, I’m not debating whether the actions taken by the major leagues are right or wrong, so please don’t respond comparing David Stern to Hitler. I’m simply responding to Caleb’s post that the major sports don’t care about behavior.